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People want and need face-to-face communication. Phone calls and email are great tools but lack the richness and non-verbal cues we get in a live conversation. Until recently, that required travel.
Our need for visual interaction is at odds with the modern world. The global economy is now everywhere, not just Western Europe, the U.S. and Japan. Global banking no longer means jetting between New York and London. Capital and ideas flow around the world. Design, manufacturing and marketing teams are distributed across continents. But while the planet may seem smaller, the distances between cities, countries and continents are very real.
Travel comes at a human and environmental cost; constant flying around the world isn't sustainable for people or the planet. Jets, trains and automobiles convert fossil fuel into carbon dioxide at an alarming rate. For many companies, business travel is the single largest source of CO2 emissions – and we are now fully aware of the environmental consequences of our actions.
As awareness has grown, companies face increasing pressure to reduce their carbon footprint from all sides: governments, consumers, competitors, activists, customers and their own employees – yet still deliver successful business results. What if you could connect more with partners around the world, avoid the time and expense of travel, and greatly reduce your carbon footprint at the same time?
Many companies are already doing so with LifeSize to great success: BT has eliminated more than 860,000 face-to-face meetings and saved at least 97,000 tons of CO2, and in 6 months National Geographic saved over 48,000 lbs of CO2 in 1 office alone! Request a demo to learn more about how LifeSize HD Video Conferencing can keep you ahead of the competition both dollar-wise and PlanetWise.
LifeSize is a founding partner of Business and a Sustainable Environment (base), where business meets sustainability. Click here for more information on this event.