Press Release

For Immediate Release

Megan Lueders, Lifesize - USA +1-512-623-4151

Lifesize® Enables Artist Peter Max to Conduct First Virtual Art Exhibition

High Definition Video Communications to Connect Renowned American Artist from Studio in New York City with The Art of Peter Max Gallery in Las Vegas Forum Shops

Austin, Texas, agosto 28, 2006

Lifesize, the high definition video communications company, today announced that Lifesize® Room™ is enabling renowned American artist Peter Max to conduct his first-ever virtual exhibition between Max’s New York studio and The Art of Peter Max Gallery in The Forum Shops at Caesars Palace Las Vegas. Lifesize Room is a high definition video communications product that delivers exceptional video and audio quality at any bandwidth, allowing geographically distributed participants to effectively collaborative and interact across distances.

The Art of Peter Max Gallery is one of two galleries in the world exclusively selling Peter Max paintings. This first-ever live virtual exhibition will take place on September 2, 2006 using Lifesize’s high definition video communications technology. Peter Max will communicate virtually through multiple Samsung plasma screens at the gallery, taking guests in Las Vegas on a personal tour of his renowned studio in New York.

“Nothing has ever been done like this before. Being able to interact with the artist virtually is something new and exciting that Peter has wanted to do for our art collectors since we opened the gallery,” said David Hakan, Founder and CEO of the Art of Peter Max Gallery. “Peter has some ideas that will surely surprise everyone. Move over David Copperfield!”

With paintings on exhibition in more than seventy museums worldwide, Peter Max and his vibrant colors have become part of the fabric of contemporary culture. Appropriately referred to as a modern pop icon, Max achieved his place in history having painted for various Heads of State, including six U.S. Presidents. From art that appeared on the first U.S. 10-cent stamp bearing the title “Preserve the Environment,” to 235 U.S. Border murals greeting millions of travelers entering America each year, Peter Max seeks to capture themes of America at its finest in his art.

“It is an honor to have Peter Max using our high definition video communications product to conduct his first-ever virtual exhibition,” said Craig Malloy, CEO at Lifesize. “Given the public’s high regard for Peter Max’s work, it is gratifying to know that Lifesize Room will enable Peter to showcase his studio and interact with them in Las Vegas as if they were actually visiting with him in New York City.”

Lifesize Room, with its patent-pending industrial design and high definition technology, offers the very best price-to-performance value available on the market. By delivering better video quality at any bandwidth, Lifesize Room enables all types of businesses to benefit from a greatly enhanced user experience through more effective communications.

This inaugural virtual exhibition hosted by Peter Max is open to the public on Saturday, September 2, 2006 at 1 p.m. PT at The Art of Peter Max Gallery in The Forum Shops. For more information, call 702.644.7070 or email

About Peter Max

Peter Max has a long-standing career as the preeminent Pop artist in America. His art appears on a Boeing 777 jumbo jet currently flying the skies for Continental; a 600-foot stage for the Woodstock Music Festival; the covers of Verizon's New York City yellow and white pages; and a giant mural unveiled at the 2002 Winter Olympics. Most recently Max was an official artist for the 2006 US Olympic Team. Max has also been designated Official Artist of five Super Bowls, six Grammy Awards, World Cup USA, The World Series, the United Nations Earth Summit, and numerous other events. Max was recently honored at the Jefferson Awards with an award for his lifetime dedication to America, and its charitable causes. While in Washington DC, Max also presented the award he designed for the 30th Jefferson Awards ceremony to our First Lady Laura Bush.

Acerca de Lifesize

Lifesize ofrece videoconferencias tan sencillas, realistas y excepcionales como un encuentro en persona. Lifesize, fundada en 2003 y adquirida por Logitech en 2009, sigue reinventando los sistemas de videoconferencias. Desde la primera videoconferencia de alta definición en 2005, hasta la presentación de la primera solución de videoconferencias en la nube para proporcionar conexiones entre dispositivos y salas de reuniones, Lifesize responde a la demanda empresarial de vídeo fiable y de alta calidad, asequible y sencillo de usar. Para obtener más información, visite o siga a la empresa en @LifesizeHD.

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