How to Be a Modern Marketing Leader: Best Practices with Megan Lueders

Oct 8, 2013 | Melissa Bruinier

Megan Lueders quickly rose through the ranks at Lifesize, starting her journey as a marketing programs manager and growing steadily toward her current role of Vice President of Global Marketing. Megan attributes her success to being able to wear many hats within the enterprise and foresee new marketing trends. She is widely regarded as a thought leader in the marketing and demand generation space, and was recently selected as a finalist for Eloqua’s Modern Marketing Leader of the Year award. Our conversation touched on marketing automation best practices and how to become a modern marketing leader.