Elite Business: Culture Helps Startups Keep Friends Close

Sep 1, 2014

Elite Business Magazine | Josh Russell

Megan Lueders, Lifesize's vp of global marketing, talks to Elite Business magazine about the importance of company culture, especially as the company scales. Organizations are not only trying to position them as best in class in the market, they are also trying to win top talent through marketing their company culture. Lueders highlights the importance of getting the top executives on board when implementing a positive company culture.