Five Reasons Businesses Crave Video Conferencing And why it belongs in your tech stack For modern and innovative businesses to grow and globalize, building and maintaining quality relationships with partners, suppliers, internal teams, investors and customers is essential. Utilizing a simple, unified video conferencing solution within your organization not only enables you to communicate just like being there in person (minus the travel expenses), but it also enhances the face-to-face communication necessary for productive and authentic collaboration. Cloud-based video conferencing services make it easy for just about anyone to spin up a trial in their department and get started. But before you do, it’s a good idea to take a moment and get IT involved. Having video conferencing in a tech stack owned and managed by IT can take the service from a department-specific meetings’ feature to a game changer for the organization. Here are the top five reasons why businesses deploy video conferencing and why it’s such a benefit to have IT involved in the decision process. Businesses use Lifesize for more than just meeting productivity. From enabling the face-to-face communication linked to improved collaboration and faster decision-making to removing the reliance (and cost) of legacy conferencing services, Lifesize provides an IT-approved, end-to-end collaboration solution designed to: Enable the digital workforce Simplify management and usability Rally communication and culture Increase communication reliability Improve value and reduce redundancy Download the full guide to learn more!