Nothing Terrible About These Twos

by in Cloud, Lifesize, Miscellaneous, Trends

It’s been an incredible two years here at Lifesize, likely the most intense experience of my business career.

We completely reinvented our product line to be a simple, secure, scalable and affordable Cloud service meeting platform perfectly paired with our fantastic conference room cameras. We restructured and reorganized the company. At the same time, we raised $17.5 million of capital from top-tier Silicon Valley venture capitalist firms and negotiated a spin out from Logitech to become a stand-alone, independent company.


And you know what? It’s working. We caught three perfect waves, all at the right time. First, there is the convergence of meeting technologies — from audio, web and video conferencing to recording and streaming — into a unified platform. These combined markets are forecasted to be a $19 billion global market by 2019. Second, businesses are adopting cloud-based delivery models for all kinds of business-critical systems at warp speed, expanding access to technology and applications that were previously only available to the largest of companies. This leads us to the third wave — one that I’ve been waiting 22 years for: video collaboration has become a mainstream, high value, must-have communication technology for professional organizations of all sizes. It’s now a strategic productivity necessity for every employee rather than just an afterthought in a custom conference room build-out.

When we launched our Cloud service in June 2014, we were not 100% sure what was going to happen — this was a radical change from what we had been doing for more than 10 years. But in the first month, 40 customers signed up and we were off to the races. We now add more than 140 new customers per month and have more than 3,200 paying customer accounts around the world. We have been very pleased with how quickly our new business is growing in Europe as well.

Conference room connectivity is the anchor of our solution as 75% of our customers buy and pair conference room cameras to our service. It is a magical combination of hardware, software, service and UX that clearly differentiates us from any of our competitors in a very defensible way — a tribute to the more than 13 years spent building and refining those beautiful devices.

Lifesize really is a completely new business in a completely new space. Our company has been transformed, the market has been transformed, the competitive dynamics in the industry have been radically transformed and as old players stumble, new ideas shine. It’s been a great ride, and we are just getting started.

In recognition of the huge amounts of support we’ve received from our awesome user base, we’ve assembled some fun highlights to give a little insight into the who, what, when and how much of Lifesize. Enjoy!


The YoY growth of Lifesize Cloud


Week after week, month after month, year after year, Lifesize continues to grow.


Winner of More than 15 Awards


From 2016 IBM Beacon Award for Outstanding Solution Hosted on IBM Cloud to Top Rated Web Conferencing Software by TrustRadius. And we have our fingers crossed for our supporting role in HBO’s Emmy-nominated Silicon Valley.


Popular Day of the Week


More calls are made on Tuesday, followed in order by Wednesday, Thursday, Monday and Friday. Friday is not at all surprised by this.


Popular Time of the Day


10:00–11:00am. Or for you hobbits out there, somewhere between second breakfast and elevenses.


Average Call Length


Not the 30–60 minute meeting that your calendar invite would have you think. What are you going to do with all the extra time saved?


The Conference Room Is Key


Over half of all Lifesize Cloud calls include a Lifesize® Icon™ or 220™ HD camera system. There’s no denying the impact that pairing a Lifesize conference room system has on the experience. Which Lifesize Icon is right for you?


Just Call Me


Of all calls in the past 12 months, 80% are made direct without a virtual meeting room. No need to hang up to start a group call — Lifesize users know they can just add more people on the fly.


Welcome, Guest!


Lifesize isn’t just for internal communications. Over 2 million guests have joined Lifesize calls! Have you tried the Lifesize Cloud Web App? Probably.