Lifesize Establishes Middle East Channel Partner Network to Represent Lifesize Products Across Key Growth Region

Lifesize, the high definition video communications company, today announced that Hala Technologies, Lifesize channel partner for United Arab Emirates, will feature the Lifesize high definition video communications product suite at GITEX 2006 in Dubai from November 18-22, Stand #E1-35, Hall One. The company also announced its Middle East channel partner network which, in addition to Hala Technologies, includes Gimpex for Egypt and Smart Solutions for Kuwait and Lebanon. These Lifesize partners will be at the Hala GITEX stand giving live demonstrations of Lifesize products to show attendees from across the Middle East.

“We have shown Lifesize’s high definition video communications products to many UAE companies and they are always amazed at the outstanding quality and usability,” said Arun Datwani, managing director of Hala Technologies. “Organizations of all sizes will experience remarkable improvements in collaboration and decision making with Lifesize, ensuring that they are competitive and profitable in today’s global economy.”

According to analyst firm Frost & Sullivan, “High definition video offers a truly groundbreaking video conferencing experience that can allow companies to feel comfortable substituting remote video conferences for in person meetings, without any loss of quality or benefit and with an enormous gain in cost savings and productivity. It can significantly cut travel costs (hard and soft); reduce times to market and decision making cycles; and increase team productivity.”

As the first company to develop and deliver true high definition video communications products, Lifesize has been shipping systems worldwide since the December 2005 release of Lifesize® Room™ – a product designed for conference and board rooms that provides high definition video at 1Mbps, 1280 x 720 pixels and 30 frames per second, plus better quality at any bandwidth. Growing adoption of Lifesize products indicates that high definition video communications is being solidly embraced by a wide range of companies as a viable means for collaborating and interacting across distances.

“The showcasing of Lifesize products at GITEX is significant as we are seeing great interest in high definition video communications throughout the Middle East,” said Craig Malloy, CEO of Lifesize. “Lifesize products deliver the very best price-to-performance value available on the market, thus allowing new business applications to emerge and all types of users to benefit from more effective interactions.”

Lifesize products being demonstrated at GITEX Stand #E1-35, Hall One include:

  • Lifesize Room™ – High definition video communications for medium to large groups
  • Lifesize Team™– High definition video communications for small to medium groups
  • Lifesize Phone™ – High definition audio conference phone
  • Lifesize Transit™ – Secure firewall / NAT traversal
  • Lifesize Networker™ – Enhanced ISDN to IP Gateway
  • Lifesize Control™ – Video management software

The Lifesize Middle East channel partners were selected to represent Lifesize products based on their extensive experience and knowledge of the video communications market, as well as their ability to provide exceptional customer service and support. To contact them and learn more about Lifesize products, visit Hala Technologies at GITEX Stand #E1-35, Hall One, and visit Gimpex and Smart Solutions online.

About GITEX

GITEX celebrated its 25th Anniversary in 2005, and continues to reflect the importance and phenomenal growth of the IT industry in the region by continually highlighting the latest technology and services from international manufacturers and suppliers. GITEX 2006 takes place on the 18-22 November 2006 at the Dubai International Convention and Exhibition Centre, Dubai, UAE. For more information, visit www.GITEX.com.