Award Recognizes Most Promising Private Technology Companies in North America to Further Reinforce Lifesize’s High Definition Video Communications Leadership Position

Lifesize®, the high definition video communications company, today announced that Red Herring, a global media company that unites technology innovators, venture investors and business decision makers, has named Lifesize as a Red Herring 100 Spring 2007 winner – an award given by the publication to the top 100 private technology companies in North America. Lifesize accepted the award at the annual Red Herring Spring 2007 event taking place at the Hyatt Regency Monterey from May 1-3.

“Having received more than 800 submissions, it is clear that we are witnessing a new burst of creativity,” said Joel Dreyfuss, editor-in-chief of Red Herring. “With venture capital flowing again, it’s exciting to see technology innovators and business investors collaborate to create disruptive technologies. The Red Herring 100 North America companies are impressive up-and-comers and definitely the ones to watch.”

After a thorough evaluation – comprised of a careful analysis of financial data and subjective criteria, including quality of management, execution of strategy, and dedication to research and development – Lifesize was selected as a Red Herring 100 winner. This prestige recognition by Red Herring further demonstrates Lifesize’s position as a technology innovator and industry leader.

“It has been gratifying to witness Lifesize’s rapid transformation from a start-up in 2003 to the leading provider of high definition video communications for businesses around the world,” said Craig Malloy, CEO of Lifesize. “We launched the company with a vision for making videoconferencing ubiquitous once and for all, which meant developing cost-effective products of the highest quality and at the forefront of technology. We are honored that the Red Herring editorial team has recognized Lifesize for our innovation, especially as we enter an era where high definition video communications is an integral facet of people’s daily lives.”

Lifesize was the first company to deliver high definition video communications products. Since then other entrants have attempted to introduce similar offerings or high-end telepresence suites, but Lifesize offers the very best price-to-performance on the market. With Lifesize Room intended for large, geographically distributed participants in multiple locations and Lifesize Team geared for smaller, remote project groups, Lifesize is able to provide organizations of all sizes a high quality, high performance, cost-effective high definition video communications experience.

Red Herring’s annual lists of top private companies are an important part of the company’s tradition of identifying new and innovative technology companies and entrepreneurs. Companies like Google, eBay and Skype were spotted in their early days by Red Herring editors, and touted as leaders that would change the way people live and work.

About Red Herring

Red Herring is a global media company which unites the world’s best high technology innovators, venture investors and business decision makers in a variety of forums: a leading innovation magazine, an online daily technology news service, technology newsletters, and major events for technology leaders around the globe. Red Herring provides an insider’s access to the global innovation economy, featuring unparalleled insights on the emerging technologies driving the economy. More information about Red Herring is available at