Q&A with Return Path VP of Infrastructure Operations

A long-time Lifesize customer explains why video conferencing continues to be a core part of their day-to-day operations

“Lifesize continues to evolve to meet all the demands of our business, and we’ve seen a huge uptick in usage since we started using Lifesize Cloud…”

Video conferencing is widely lauded as a way to facilitate collaboration between individuals and teams in geographically dispersed offices. It also helps companies shrink their travel budgets and reduce their carbon footprint. We recently caught up with Return Path’s Diz Carter to hear his take on how video helps Return Path successfully operate as a highly collaborative organization.

Diz Carter is vice president of Infrastructure Operations at Return Path, where he is responsible for aligning the company’s internal technology solutions with its business strategy.

How has video conferencing helped Return Path?

Return Path has been using video conferencing for more than 10 years. Being able to see each other face to face is a huge benefit, and it’s made a big difference—in productivity and cost savings—for us in connecting and collaborating across global offices.

What do you like about Lifesize in particular?

We like Lifesize because the product works for us in every setting: from quarterly allhands meetings that involve nearly 500 people across 13 offices to global hack-a-thons and bringing managers together from all of our remote offices for effective strategy and planning sessions. It’s a core part of our operations.

In your opinion, what is Lifesize’s key differentiator?

Lifesize continues to evolve to meet all the demands of our business, and we’ve seen a huge uptick in usage since we started using Lifesize Cloud, as people can connect directly, share documents and actively collaborate as if they were in the same office.

In addition, Lifesize Cloud gives our employees flexibility. We can conference in people without hardware from their desktops or their laptops, or when they’re working remotely. Ultimately, great HD video conferencing lets us connect offices all over the world at a more timely rate and at reduced cost. This is a big driver behind our utilization.

Which Lifesize features are most important for your team?

The simplicity across our company, individuals and our IT team has been amazing. From the operational/IT side, we’re able to administer the system easily, set it up and deploy it quickly, and have it functional immediately. This reduces overhead and support needs from the IT organization, so instead IT can focus on monitoring, administrating and making sure end users are making the most of the product and service on their own.

For employees, who are the primary users of the system, ease of use and quality are the two most important features. Lifesize delivers on both points, and both sides—end users and IT—have benefited.

What do you see as the advantages of video over the phone for conferencing?

Simply put, sometimes communication needs to happen in person, and when you’re geographically dispersed that can be a challenge. Video helps bring it together for Return Path. It also cuts down on distraction and allows you to pick up on nonverbal cues and react to them. Plus there’s the additional benefit of reducing costs and the environmental impact of not flying people around.

After using video for 10 years, what would you say to a company looking into it for the first time?

The simple answer is, “You should get one.” Lifesize is an awesome product. We continue to invest in it, and we highly recommend it for anyone who wants a solution to collaborate more effectively and drive business forward. There are many other products on the market, but Lifesize works best for IT and end users—and they’re a great partner.

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| DATE 6/21/2016

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